Social Media Summer Camp… No Bugs at This Summer Camp!

Social Media Summer Camp… No Bugs at This Summer Camp!

How can that be……. you may be asking? Are you trying to put the puzzle pieces of Social Media together?

Have you been putting off learning all the confusing pieces of social media and how they all fit or do you know someone who needs to get with what is happening today in social media marketing?

No matter what business you are in, sharing this information can help someone you may know struggling with social meda pieces. Bring or tell a friend and go to Social Media Summer Camp and forget the bugs!

Hear how every business can maximize profits using social media on Blogtalkradio when Shelly Roth, President of Springboard Ventures, is a guest on the show May 11th 9:00 a.m. Pacific Time . We will be discussing Social Media Summer Camp 2011 and her new books. Call in and ask questions at (347) 994-1903

  • If you already KNOW about social media, this is an opportunity for you to share with others how they can get up to speed in a balanced manner.
  • Simply forward this blog post or send a link to someone NOT using social media so they can listen to the blogtalkradio show and hear firsthand what Shelley will be teaching.

Shelley R. Roth, President of Springboard Ventures has designed a user friendly summer program to learn about facebook, twitter, linkedin, blogging and e-mail campaigns. Spend ONLY 1.5 hours, one time a week for six weeks to be up and running with confidence in social media.

Shelley Roth is an author, trainer, motivational speaker, and social media navigator. She inspires and empowers businesses to achieve higher levels of productivity and growth through creative sales and marketing initiatives. As President of Springboard Ventures, Inc., Shelley has worked for more than a decade with dozens of entrepreneurial ventures in various stages of development, as well as Fortune 500 companies. She has served on the advisory boards of several technology companies, served as a mentor and member of the Rice Alliance for Technology and Entrepreneurship, and the Houston Technology Center and MIT Forum.

Social Media Summer Camp 2011

The program has everything you ever wanted to know about social media and how to turn it into a profitable endeavor.

Session 1 – Facebook 101

  • Set up your Personal Profile and Optimize for Business
  • Create status updates, ask questions, share links, upload pics
  • Research Business Pages
  • @Tag people, pages and events
  • Create distribution lists
  • Upload contact lists
  • Set privacy settings

Session 2 – Facebook 102

  • Create your Business Page
  • Understand New Business Page Navigation
  • Research Applications and other Pages
  • Learn to use the Photo Stream for Marketing
  • Upload your contacts and invite to LIKE your page
  • Get Sticky with your content
  • Sourcing Content

Session 3 – LinkedIn 101

  • Completing your Profile for SEO (search engine optimization)
  • Getting Referrals
  • Completing yoru profile 100%
  • Uploading connections
  • Finding connections
  • Searching for people, companies, groups

Session 4 – LinkedIn 102

  • Setting up and Managing Groups
  • Researching Applications for Business use
  • Answering Questions and Establishing Expertise
  • Setting up your Business Profile
  • Twitter and LinkedIn-Peanut Butter and Chocolate
  • Creating an Event and Promoting it

Session 5 – Twitter, Blogging and Tools for Streamlining Social Media

  • Creating a Twitter Account
  • Why Tweet?
  • What to Tweet
  • Searching on Twitter
  • Blogs Overview-Wordpress and Blogger
  • Tools for ease: bit.ly ;hootsuite.com;ping.fm

Session 6 – Power of Email Marketing

  • Why use an email marketing service such as Constant Contact?
  • How to best position your email to get opened and read
  • Creating CTA’s (calls to action) with your email
  • Building a quality contact list
  • Using Social Media sites with your email campaigns

To receive a $20.00 discount on the purchase of the Social Media Summer Camp please enter code: CARRA when you purchase the event.

Shelley sends out a very informative newsletter with weekly video tips on social media. I learn something new every time I watch one.

Sign up for the weekly video tips to have a continuous flow of knowledge as social media changes on a daily basis.

Shelley is the author of an informative social media book entitled “Get Real, People! What your Digital Body Language Says about You Online” Watch the trailer on the link below and get ready for some FUN with social media.

BUY THE BOOK HERE!

Connect with Shelley Roth and Springboard Works all over the web!

e-mail Shelley

Phone 713.937.1006

Website

LIKE us on Facebook

CONNECT on LinkedIn

FOLLOW on Twitter

SUBSCRIBE on YouTube

More special gifts and reasons to connect with Springboard!

Click for FREE 60 Day Constant Contact Trial

Remember to listen to Shelley Roth, Live on BLOGTALKRADIO Wednesday, May 11th at 9:00 a.m Pacific Time. Call in to ask questions at (347) 994-1903 Let’s have some fun with social media!

And remember, there are no bugs at this summer camp, so leave the bug spray behind and join us!

The World Is My Classroom!

The World Is My Classroom!

Today was the first day of class for Spring 2011 Semester At Sea, the 104th voyage of this floating University.  I awoke at 6:55 a.m. and needed to make my first class at 8:00 a.m.  Visions of Colorado State University, 1974 danced in my head and I knew I could make the class.  I pulled on my jeans and t-shirt, put on my “Skecher’s” pulled back my hair etc. etc., grabbed my notebook and took off to the Dining Hall.  There I filled my “food network” coffee mug, ate some pineapple chunks and got to class on time.

The world is my classroom!

Exhilaration is the feeling that rushed through my 57 year old body on the first day in the floating, world classroom. I took some time to silently express my gratitude for this incredible opportunity to be able to become part of a 700 member ship board community. To be able to learn how global issues can be assimilated and the lessons brought right back home to our own cities and towns.  It’s energizing to go   “glocal” Thinking Globally and Acting Locally.

The college classmates around me were laughing with each other about not getting their pictures for the first day at school and of course I could not resist and had to take the photo op. I do have pictures of my daughters first day of school from Kindergarten to Freshman at college… So these were fun photos for Tom and me!

Carra Riley first day of Class Semester At Sea

Juliana Acheson, PH.D is the dynamic instructor for Anthropology 3000 “Food and Culture.” She is traveling with her husband and two daughters.  I am hoping to work with her children on the Cosmic Kids e-workbooks and really have some great research on how the principles in Cosmic Cow Pie come together for kids.

Dr. Juliann Acheson

The “Food and Culture”  class is so popular it had to be moved to the Student Union to accommodate all the students wanting to learn about Food and Culture.  Instructor Acheson started out requiring the classroom be configured in a circle so everyone could see everyone else.  The students were way out of their comfort zone in re-arranging the room.  The effect of the activity was interesting as the results of the group coming together in a circle created an instant connection among the participants.  Leave it to an Anthropology instructor to show such a good example in human behavior and how to get people to engage.

The first question Dr. Acheson asked the group to share around the circle was “What is the most recent NEW food you have tried that you liked?

I had to take a few minutes to stop and think about my food habits.  Trying new things has been something that I have not consciously thought about for a long time. Pondering the question and thinking about my behavior, I have to say I have not been very adventuresome about trying new foods lately.  What a great blog post this can be for people to start conversation or even a fb update. The list of new foods the students had recently tried and “liked” went from blueberries, brussel sprouts cherries, an omelet, pomegranate, chicken masala to raw heart, squid ink pasta, conch, frog legs, buffalo, bear guiney pig, chocolate covered worms, citric ants, sea urchins, and monkey brains.  No joke, one young lady said monkey brains!  I thought the student might be taking a line right out of Raiders of the lost Ark but evidently in South America, where she had visited it is a delicacy and she tried it. The raw heart was something a lifelong learner had tried in Pakistan.  We had young students and mature lifelong learners sharing their food experiences and touching one another by stimulating the concept of adventure with food around the world. There were certainly some real “foodies” in this group and it inspired my thought to consider trying new food, culture and the countries we are going to be visiting with a different vision and attitude.

After attending school this morning, I signed up for a cooking class in Brazil. We will create our own dinner with a chef using local products!

Teaching and learning is happening all over this ship at all times of the day and night.

Last night we had our first group meeting to discuss the book “Three Cups of Tea” by Greg Mortenson. The book is an account of how one man with a vision built 54 schools in Pakistan to help educate women and children. The discussion delved into why and how this man was able to do what he did with only a dream and a passion for helping others.

Discussion group talking about the transformation process of a trip around the world together

The entire ship population, including 66 lifelong learners and 598 students are divided into groups of about 20 participants.  The group will get together before and after ports to discuss what we expect and then after we return what we observed then later, how it manifested in our thoughts. The Semester At Sea vision is to create an “experiential” education event which can possibly transform the lives of those participating.

What did I learn today? I need to be open to trying new food options. Not sure if I am going to eat everything we are exposed to but I will be open and watch those who do! The big lesson is just being receptive to new concepts presented by different cultures with a respect for their values.

The world is my classroom and I am ready to learn!

Sign up to play “Where in the world is Carra Riley?”  Win a travel voucher, lodging, food and entrance to other attractions at one of the Seven wonders of the world!

Connecting More Dots In Nassau!

“Connecting The Dots Around The World” will be a huge learning curve each day in  finding a gracious way to “step over the bar of expectations” from our American point of view and will be a skill that needs to be practiced. Trying to be understanding and be considerate of different cultures and their values will be of utmost importance. Kindness and peaceful communication about all kinds of situations will be the order of the day to maintain peace within ourselves and thereby create peace among people and nations.

I have been reading the book “Three Cups of Tea” by Greg Mortenson as required reading for the students and Life Long Learners on the voyage for Spring 2011, Semester At Sea.  The book is about how the passion for an idea can change the world with just one person pursuing the vision of their dreams. The message that is coming to me from the book is one of belief in convictions no matter what it is.  Not that Greg’s passion would be my passion but that his example shows how an individual can make a difference with their actions.

The dots that are connecting for me from a global standpoint which I can take back to my local community, the “glocal” lesson is one of raising the bar with the best quality service to attract the consumer. I can see clearly that business in general, the global business community included is fighting for the discretionary consumer’s dollar.  The video of David in front of the Big Ten Restaurant on Bay Street in Nassau included in my post  from the past week, shows how retailers are literally fighting for that same dollar.

My belief is the consumer will spend their discretionary dollar and share with their friends if a business provides the  Nordstrom quality service at an affordable price.  Taking those concepts to a practical place to implement, a business must have clean presentations and superior customer service to get repeat and referral business from past consumers.

The number one reason my husband Tom and I are on this voyage is the fact the program was 2 for 1 package on Semester At Sea and it had been on our life “goddard” list for five years.  The opportunity was right being able to leave home for 4 months and with the value of the package we stepped up to experience this journey. We arranged for a house sitter couple that worked from home and would take care of the cat and off we went!

We are very grateful to the Semester At Sea program for this opportunity and did  not want to shake up any relationships on the first day with the group……. but after considering the message in  the required reading book “Three Cups of Tea”  and knowing that “raising the bar of expectations” is a passion of mine I felt impelled to try and correct a situation with the Hotel we are staying at as it just appeared to me they were taking advantage of a large group of people, probably 300 rooms or more of families seeing their students off on this voyage.

The hotel we made arrangements to stay with at Semester At Sea was actually below average and the room with a channel ocean view seemed extremely overpriced at $188.00 per night. I had to have some self-talk, telling myself that my expectations needed to drop down a little as this experience was about cherishing and respecting different cultures and different value systems. After seeing the unpainted ply wood circle in a window with pen scribbles, the hangers too large for the closet space, no screen on the sliding glass doors in the room combined with the stained carpet in the elevator, stained tile floors, dead palm fronds in the atrium and windows so dirty you can’t see anything but the dirt drops into the garden, I decided that corporate America and/or international resorts really need to raise the bar for service and conditions if they expect to receive top dollar for their products and consumers sharing their experiences to get repeat and referral business.

Pen markings on unpainted plywood used as a sun block in $188 per night room

Dead Palm Fronds in atrium area

Tom Brokaw reviews “ Three Cups of Tea” by Greg Mortenson and David Oliver Relin “proof that one ordinary person, with the right combination of Character and Determination, really can change the world.”  This concept encouraged me to stand up to do the right thing and help create change. I think this is what the Semester At Sea experience is supposed to do.. encourage people to take action. My action is a not anything compared to Greg Mortenson but his writing has stimulated me to take a stand and to reach out to corporate International connections to really let them LOOK at what the consumer sees and then try and modify behavior from the bottom up.

This concept has stimulated another aspect of my conscious reasoning: the first contact with the consumer should be one of the VERY best experiences if the consumer is going to continue to spend their discretionary dollars with that company. Now the issues corporate business has is hiring people who have actually experienced the level of service the company is expecting their employees to give to the consumer. Why not train the front line by letting them experience that high end service in some sort of practice exercise. Then they will KNOW what it feels like and can attempt to recreate that feeling for those they are being paid to serve.
I had some guilt feelings about the mini rant however; as I reflect on the day and what I am learning I think that the consumer needs to DEMAND the bar be raised to spend their money where they feel the service provided is worth the price. Talking about International business we spoke with the cab driver about the condition of the hotel and he said it was going to be torn down. Now that gave me some insight as to why they were not maintaining the facility.. It was going to be torn down and they were going to take advantage of all the tourists they could as long as they could. This does not seem right.. and even though we got a discount through the Semester At Sea group the condition was not acceptable for a group of such magnitude.

I took some action.. called the manager.. explained the dead palm fronds.. the scribbling on the plywood in the room. The view over HVA equipment to the ocean and the price of the rooms for the condition of the building. I wanted my bill to be cut in half as that is what I thought the room was worth.  He could not do that but could move me to another room and give me 2 free breakfast buffets with a $40.00 value.  He gave us an ocean view rooms for the next 2 days and the breakfast buffets.

When I asked the manager if he felt dead plants in the atrium, dirty floors, and scribbles on the wall is what the company wanted reflected in their image. He said “no” so he knew it is not acceptable and maybe my discussion can help management change the maintenance policy.  Who knows with tearing down some of the building but I did my best in trying to make them aware the consumer is watching.


The dots are starting to connect around the world
and you dear reader, can help by commenting on any of the posts sharing what is on your mind. Enter the contest: Where In The World is Carra Riley? Go to the right hand side of the home page  to register and participate to win a trip to one of the seven wonders of the world! Contest starts January 12, 2011 as the ship embarks.

Think about the GIVE in Thanksgiving!

Pondering the importance of the National Day of Thanksgiving unites us with thoughts of peace and gratitude.

Thanksgiving started as a harvest festival and is primarily celebrated in America and Canada. It is a holiday to express thankfulness, gratitude, and appreciation to God, family and friends for which all have been blessed. Traditionally, it has been a time to give thanks for a bountiful harvest and loving relationships.

Did you know…..Thanksgiving in the United States was observed on various different dates throughout history? It was not until December 26, 1941 that President Franklin D. Roosevelt, after pushing two years earlier to move the date up to give the country an economic boost with a longer Christmas selling season, signed a bill into law, with congress, making Thanksgiving a national holiday and proclaiming it to be the fourth Thursday in November.

Our forefathers celebrated a year of abundance in 1621 at the Plymouth Plantation. 102 Pilgrims had arrived on the Mayflower at Plymouth Rock on December 11, 1620. The first year they lost 46 original settlers but with the help of 91 native Americans they survived the winter and expressed gratitude for their fall harvest with a three day festival. Traditionally, this has been known as the “First Thanksgiving.”

George Washington shared the first Presidential Thanksgiving proclamation in 1789.
“Whereas it is the duty of all Nations to acknowledge the providence of almighty God, to obey his will, to be grateful for his benefits, and humbly to implore his protection and favor – and Whereas both Houses of Congress have by their joint Committee requested me “to recommend to the People of the United States a day of public thanksgiving and prayer to be observed by acknowledging with grateful hearts the many signal favors of Almighty God, especially by affording them an opportunity peaceably to establish a form of government for their safety and happiness.”

Thanksgiving Presidential Proclamations help reinforce our need for peace and gratitude.

Let us remember that, as much has been given us, much will be expected from us, and that true homage comes from the heart as well as from the lips, and shows itself in deeds. ~Theodore Roosevelt

Let’s make EVERY day a day of Thanks GIVING. This year let’s live the “GIVE” in Thanksgiving together.

“Dear Lord; we beg but one boon more: Peace in the hearts of all men living, peace in the whole world this Thanksgiving.” ~Joseph Auslander

“Thanksgiving is the holiday of peace, the celebration of work and the simple life… a true folk-festival that speaks the poetry of the turn of the seasons, the beauty of seedtime and harvest, the ripe product of the year – and the deep, deep connection of all these things with God.” ~Ray Stannard Baker (David Grayson)

“O Lord that lends me life, Lend me a heart replete with thankfulness.” ~William Shakespeare

More thoughtful Thanksgiving quotes from the quote garden.

Looking for some Thanksgiving cooking fun?

140 Thanksgiving Recipes: The Ultimate Recipe Collection!Everything you could possibly think of for Thanksgiving…..

“Grace isn’t a little prayer you chant before receiving a meal. It’s a way to live.” ~Attributed to Jacqueline Winspear

Happy Thanksgiving! Enjoy your day with friends and family.

Connecting The Dots In Step Families

Connecting The Dots In Step Families

Are You  A Step Monster?

Yes, I am!  Or I should say: I have been a Step-Mother for 35 years in August.

Many times the Step-Mother in a family is considered to be a MONSTER just like the character in Cinderella. I don’t think I was a monster and only the kids can tell now! We had a lot of fun but that was because I came from a divorced family and knew what I didn’t want to experience again.

Family relationships are a factor in all major decisions. The differences can become daunting if there are issues going on within the family unit.

Eleanor Spackman Alden from Denver, Colorado has written a life changing book for step family members to help adjust to new family dynamics in her  book, “StepWisdom.”

Meet Eleanor Spackman Alden, LIVE in Williams, Arizona on Tuesday, August 3rd at noon PDT. Come be part of the audience or join us on www.CarraRileyLive.com and ask step family questions.

Eleanor Spackman Alden, LCSW, BCD is a psychotherapist in private practice and has worked with StepFamilies for over 40 years. She taught graduate school at Naropa University for over a decade, and prior to that taught physicians in a Family Medicine Residency program. She became increasingly concerned at the negative perspective of so many people that stepfamilies were second best or worse, and a sign of a declining culture. This viewpoint did not fit her knowledge of cultures in history, nor her experience as a therapist, teacher, or friend to so many who came from stepfamilies. StepWisdom grew out of the frustration with the present day “myth” about stepfamilies, and from growing up as a stepchild herself.

Contact Eleanor:

My Amazon and Barnes and Noble review on the book:

Perfect “Steps” To Creative Relationships After Divorce

“I am a ‘step’ individual in every category, step daughter, step mother, step grandmother, step sister, step aunt etal. I was excited to read “StepWisdom” to see what I could learn to improve those relationships.

My expectations were exceeded and I can’t wait to share this book with others. Eleanor Spackman Alden has provided an easy to understand handbook for all types of relationships. She takes case studies of dysfunctional marriages and destructive divorces to illustrate certain rapport issues. Eleanor uses examples from the Bible, Greek mythology and Dr. Jung, a Swiss Psychiatrist to graphically depict specific behavior tenancies. She uses humor to lighten the load of uncomfortable situations and demonstrates how to correct the situation.

This book is a must read for any person wanting to nurture and progress to create loving and supportive family relationships in all circumstances. Reading this book can help avoid unpleasant interaction mistakes”

Please join us LIVE in Williams, Arizona on Tuesday, August 3rd at noon PDT on www.CarraRileyLive.com

If you have any quesitons for Eleanor you can leave them in the comments below or join us in the chat room on the show.